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Author: commhsp

2022 Campaign Advertising Highlights: Understanding Themes in Limited Messaging on Climate Change and Critical Race Theory

By Steven Moore Democrats and Republicans do not agree on much when it comes to politics. However, there does seem to be agreement from members of both parties that the country is on the wrong track, with a slim and broad majority of Democrats and Republicans, respectively, endorsing this idea.

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2022 Campaign Advertising Highlights: Child Tax Credit References Largely Absent in Ads

By Erika Franklin Fowler, Natália de Paula Moreira, and Jielu Yao As the 2022 midterm elections race to their conclusion on Tuesday, there has been a lot of discussion about the content and issue focus of the ads flooding the airwaves, with abortion topping the list for Democrats while Republican messaging has closed with an emphasis on...

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COVID-19 PSAs on TV in 2020 were Associated with the Political Orientation of Communities in which they Aired

Since early in the pandemic, Republicans and Democrats have exhibited different attitudes, beliefs, and behaviors toward the COVID-19 pandemic. These beliefs have even translated into divergent mortality, with a study released last week showing that after vaccinations became widely available, Republicans had higher death rates than Democrats.

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Federally-affiliated Public Service Announcements (PSAs) During the Early Period of the COVID-19 Pandemic

Our team, led by Margaret Tait, recently published the results of a study exploring public service announcements (PSAs) sponsored by the federal government and airing on TV during the early months of the pandemic, from March through December of 2020. The study is available open access in Preventive Medicine Reports. 

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Rapid Response Media Research will Promote Equity

By Jim Hanchett, Cornell Jeb E. Brooks School of Public Policy Citing the urgent need for more effective and equitable health communication, three universities are collaborating on a unique research endeavor that will quickly identify developing public health issues, address conflicting messages and counter misinformation, funded with a...

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